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Contractor Marketing Pricing

How much does Contractor Marketing cost, and what is the Return On Investment?

You’re not going to spend money unless you're going to make a lot more in return. We get it.

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Here's The Marketing Math

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    First, figure out how much income your average project brings you. $10k? $100k? $1M?

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    Next, how many projects can you and your crew do per month or quarter?

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    If you had projects lined up every month, how much extra income would you make and does this cover the cost of marketing?

Want to see if your type of services makes sense for Google Ads? Fill out our Assessment Form and we'll get back to you!

For Example..

Here are some real results we've achieved for contractors like yourself:

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Electrical Contractor

30 Day Window:

  • Budget: $50/day

  • Conversions: 23 Phone Calls

  • Cost/Conv.: $26.44

  • Conversion Rate: 13%

  • CTR: 4.28%

  • Average CPC: $3.44

Ultimate Results:

  • 23 Phone Calls

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Plumbing Contractor

30 Day Window:

  • Budget: $37/day

  • Conversions: 32 Phone Calls

  • Cost/Conv.: $34.82

  • Total Cost: $1,114.28

  • Average CPC: $34.82

  • Conversion Rate: 100%

Ultimate Results:

  • 32 Phone Calls

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Electrical Contractor

14 Day Window:

  • Impressions: 12,800

  • Clicks: 286

  • Average CPC: $1.63

  • Average CTR: 2.23%

  • Total Cost: $1060

Ultimate Results:

  • 28 Phone Calls

Our team is paid on a performance basis, so we are highly motivated to get you results.

The Bottom Line

If we can get you this many new phone calls per month, how many new projects can you land and how much extra income are they worth?

If you have a rough figure for this question, let’s scroll down and look at some prices.

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First you'll need

Logo & Branding

We can make your contracting business look like a million bucks, and your customers will see you as a professional. Choose the items you need!

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Brand Identity Package Pricing

We have two different packages, depending on how you prefer to work with us!

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Brand Identity - Professional

Three Revisions

$695 USD

The Hire-A-Pro Method:

  • If you leave it up to us, we'll use our expertise to design a professional logo for you. We'll create some concepts for you to choose from.

Advantages:

  • We're professional brand designers. The concepts we create will look great and you'll save money!

The Process:

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    First we'll discuss what you want your logo to look like. We always have ideas 😊

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    Next, we'll create 3 initial logo concepts for you to choose from.

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    You get 3 revisions on your chosen concept.

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    We'll show you your finished logo in 4-5 different color combos.

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    Once you choose your colors, we'll create your Brand Style Guide and all the different file types!

Need more items? You can add business cards, flyers, & signs on your Cart page.

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Brand Identity - Custom

Unlimited Revisions

$1,695 USD

The Direct-It-Yourself Method:

  • If the exact design of your logo is very important to you, we will design it your way and you get to direct the entire process!

Advantages:

  • Your logo will look exactly the way you want it. You have full control!

The Process:

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    First we'll discuss exactly what you want your logo to look like. 

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    Next, we'll create 3 or more initial logo concepts for you to choose from. We'll create more until you see something you like.

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    Once you choose a concept we'll revise it until you're happy.

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    We'll show you your finished logo in 4-5 different color combos. We'll try more colors until you're happy.

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    Once you choose your colors, we'll create your Brand Style Guide and all the different file types!

Need more items? You can add business cards, flyers, & signs on your Cart page.

This brand identity package is for a clean, modern, or modern-retro logo that will look 100% professional. We do NOT create mascot-style, or illustrative-style logos, as these are very labour intensive to create, with the results being very subjective to opinion.

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Need Business Cards, Flyers, & Signs?

Add any of these items to your Cart alongside your Brand Identity package!

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Business Cards

$325 USD

Show you're a professional when meeting potential customers.

This Package Includes:

  • Custom business card design.

  • Several designs to choose from.

  • 3-4 revisions

What You Get:

  • A print-ready file you can bring to any local (or online) printer of your choice.

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Mailbox Flyers

$225 USD

A one-sided flyer you can place in mailboxes or use as a poster.

This Package Includes:

  • Custom flyer design.

  • List of your services

  • Featured image(s)

  • 3-4 revisions

What You Get:

  • An 8.5x11" print-ready file you can bring to any local (or online) printer of your choice.

  • Contact your local postal service to get a quote for them to place your flyers in every mailbox in a specific area!

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Contractor Signs

$225 USD

Attach these signs to every pole in your local area. No monthly fees!

This Package Includes:

  • Designs for two types of signs:

  • 1. Job Site Sign

    This is a sign you place on your job site. Usually 48" x 36"

  • 2. Road Sign

    These are printed on corrugated plastic sheets. Usually 24" x 18"

  • Easy-to-read sign design.

  • List of your services

  • 3-4 revisions

What You Get:

  • Two print-ready files you can bring to any local sign shop of your choice.

Next you'll need one of our

Contractor Websites

We can build you a modern website that explains all your services and showcases your finished projects. Choose from two packages.

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Website Packages

Choose the package that's best for you!

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One-Page
Website

Who This Is For:

  • Contractors who just need a simple web page to showcase their business online.

This Website Includes:

  • Hero Section

  • Services Sections

  • Project Portfolio Section

  • About Section

  • Contact Section

  • Professionally Written Content

    All your text content will be written by one of our professional copywriters.

  • Professional Photos

    We will use high quality images from our premium stock photo service so that your website will look great.

  • Connect To Google Ads

    We can connect this website to your Google Ads campaign and start getting you new calls every week.

$995 USD

One-Time Price

+ $40 USD /month for hosting
(Includes 1 hr of free website edits per month)

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Premium Contractor Website

Who This Is For:

  • Contractors who want a full website to explain their services, showcase each finished project with photos & descriptions, and show up in Google searches.

This Website Includes:

  • Home Page

  • Three separate Service Pages*

  • Project Portfolio Page with a list of projects

  • A separate page for EACH finished project!

  • About Page

  • Contact Page

  • SEO Optimized Written Content

    We will write all your text content using SEO keywords so your website begins to show up in Google search.

  • Professional Photos

    We will use high quality images from our premium stock photo service so that your website will look great.

  • Connect To Google Ads

    We can connect this website to your Google Ads campaign and start getting you new calls every week.

* More service pages can easily be added for a small fee per page.

$4,850 USD

One-Time Price

+ $40 USD /month for hosting
(Includes 1 hr of free website edits per month)

FAQ

Frequently Asked Questions

Yes! We can connect your Google Ads campaign to either type of website.

You will have 100% ownership of your website!

Once it's built, it's all yours. You will have all the passwords, logins, and everything you need. 

You will not be dependent on us in any way.

Absolutely no problem at all! We will gladly add as many pages as you need.

The Premium website package includes up to 8 pages. However, you can easily add more pages upon checkout, or at any time after the site is built.

Go to the Cart page here on the Bucksaw website to add pages and see pricing.

You can host your new website with whomever you want! 

Here are a couple options:

1. Buy your own hosting.

  • You will be responsible for keeping your website & plugins up to date.
  • If you want us to make further edits to your website we will bill by the hour.

2. Host with Bucksaw (recommended)

  • We'll keep your website & plugins up to date so your site never gets hacked.
  • We'll have instant access to your site settings so you don't have to send over passwords each time.
  • Our hosting includes 1 free hour of minor edits each month, such as uploading new project photos, text changes, etc.

Our hosting plans are very affordable.

Finally, you'll need

Google Ads

We've found they're the most effective online marketing method for contractor businesses. If you only choose one type of marketing, go with Google.

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That's it!

Got Questions?

We can build you a custom marketing strategy for your contracting business. Just contact us by phone, email, or even texting!