The restaurant industry is as much about the visual appeal as the culinary appeal. The look & feel of an establishment can determine the success of the restaurant, as it is often the reason people will decide to try dining somewhere new in the first place.
This is the crucial work that sets the tone for the rest of the branding. The name & logo should lend itself to a strong concept that is easily applied to all other aspects of the visual identity.
A restaurant brand should be much more than a logo; it should have many other visual elements that all tie together and complete the package as a whole. You are creating an emotional response with your customers that keep them coming back and telling their friends.
This is the one piece of print material your customers are going to spend a lot of time looking at: make it count. Good typography, careful font choices, and subtle use of supporting brand elements are all great ingredients for an elegant menu.
This is where you apply the symbols, shapes, and other elements of the concept. Patterns and shapes work great to cover walls and give the room a sense of deliberate design. Modest use of window graphics give extra appeal to your storefront.
We can design striking shapes for feature walls, and subtle patterns for vinyl wraps on entire walls.
This can include any printed material such as brochures, posters, mailers, business cards, and more. We can design digital ads as well.
Another marketing strategy is to offer branded items to give away or for purchase, such as etched bottles & glasses, napkin holders, laser-cut wooden coasters, and other keepsakes.
When people hear about your new restaurant they will likely search for it online before they go, and this is your chance to make an elegant first impression.
We can craft you a website that will be clean, visually appealing, and look great on any device. Display your menu, offer branded items for sale, and make use of professional photography to impress your diners before they ever arrive.